Painkillers sell better than vitamins
Things to think about as you think about your business offerings:
Vitamins sound great and are “nice to haves”. But when your head is throbbing from a migraine at 3 am, you’ll pay whatever it takes to DoorDash Tylenol PMs to make the pain go away.
Tackle your clients’ metaphorical migraines, solve their problems, and they’ll love you forever. And pay you for it.
Find your clients pain points – and craft your offerings around them.
Just sayin’. 😀